Zur Zeit hagelt es geradzu Studien, Befragungsergebnisse und Markteinschätzungen. Daher hier einfach kurz und knapp sechs davon zusammen gefasst:

Report: Mobile Social Media & UGC: Bei Howie gibt es eine Zusammenfassung. Hier den Report “Web on the Move” von Santtu Toivonen als pdf. “This report aims at providing a glance on how mobility, and along with it the important Notion of context-awareness, has impact on social media. Moreover, the report seeks to analyze the potential business opportunities for mobile social media. The research was conducted in the form of expert interviews.”

IDC releases year-end Worldwide Mobile Phone Tracker report: The worldwide mobile phone market passed a new milestone in shipments by recording over 300 million devices shipped during the fourth quarter, while experiencing slower year-over-year growth for 2007. According to IDC’s Worldwide Mobile Phone Tracker, the 334.0 million handsets shipped during the holiday quarter was a new record for the industry, and was up 15.3% over last quarter.

Studie: Was Nutzer von Handys erwarten: Statt immer neuerer, sensationeller Features, wünscht sich der Kunde inzwischen ein Mobiltelefon, welches technisch aufgefeilt ist. Zu diesem Ergebnis kommen jedenfalls die Marktforscher von iSuppli. iSuppli ging der Frage nach, welche Features sich der US-Kunde in seinem Mobiltelefon wünscht. Schließlich sei das die Frage, mit der sich Markenhersteller und Service-Provider unablässig beschäftigten und für deren Beantwortung jährlich Unsummen ausgegeben würden.

Deloitte Telecommunications Predictions 2008: This study examines 10 emerging trends sure to have a major influence on the telecommunications sector. Zusammenfassung bei Hugo E. Martin.Download: Telecommunications Predictions 2008 (PDF, 752 KB). Deutsche Version soll es hier geben, funktionierte aber bei mir nicht.

Mobile TV Subscribers to Number 462 Million by 2012: As mobile TV services expand over the next five years, ABI Research sees the total number of subscribers growing to 462 million, driven in large part by the expansion of 3G networks, and flat-rate plans for mobile video. The build-out of mobile video delivery networks and an increase in the amount of available content will also contribute to the market’s growth.

Mobile Social Networking Report Reveals Users Can’t Get Enough; But Could Commerce Replace Communications As The Killer “Opp”[ortunity]?: A review of the fact-packed survey of 875 users across Africa, Asia, Europe (East & West) and North America, conducted by BuzzCity, a mobile social networking company, delves deep into the how and why people use mobile social networking. BuzzCity is perhaps best known for myGamma, a mobile social network that counts a whopping 2 million members across 60 countries. It found that more than 90 percent of those surveyed are connecting with their social networks at least once a day (91 percent of users do this via mobile), and more than 50 percent are checking in more than five times a day. Nearly 62 percent of users (in Romania, South Africa, Thailand and the U.K.) say they spend 30 minutes or more on myGamma every time they log in. What’s more, users are not on the go when they access their social networks. More than 80 percent are at home or at work.

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