Wieso ist Deutschland eigentlich immer auf den letzten Plätzen?

Teens are expanding their social networks to the mobile realm, according to the latest monthly statistics from M:Metrics, the mobile market authority. The measurement firm found that with 70 percent of 13- to 17-year-olds engaging in social networking or otherwise creating content, Italian teens best their peers in Western Europe and the United States.

“Much as teens were the early adopters of PC-based social networking applications, they have proven to be the innovators in the mobile arena,” said Paul Goode, vice president and senior analyst, M:Metrics. “Although teenagers and young adults make up only six to 10 percent of mobile subscribers, they generate more than their fair share of mobile content.”

M:Metrics examined the usage of photo messaging, video messaging, IM, chat, dating and user-created content, including video content and ringtones, among mobile subscribers age 13-17 and 18-24 in France, Germany, Italy, Spain, the United Kingdom and the United States.

User-Generated Content and Social Networking Application* Usage:
October 2006
Country…..13-17…..18-24…..All Mobile Subscribers
France……58.0%…..48.9%………….29.6%
Germany…44.0%…..44.1%………….31.0%
Italy……..69.7%…..63.6%………….43.6%
Spain…….63.2%…..60.9%………….44.6%
UK………..63.5%…..65.9%………….41.0%
US………..36.7%…..45.0%………….23.3%
Source: M:Metrics, Inc., Copyright © 2006. Survey of mobile subscribers. Data based on three-month moving average for period ending 31 October, 2006, n= 101,893 mobile subscribers. *Includes IM, chat, dating, photo messaging, video messaging, created own ringtone, watched video sent by friend.

Quelle: M:Metrics

Weitere Artikel von Heike Scholz

Ihnen hat der Beitrag gefallen? Abonnieren Sie einfach unseren RSS Feed oder unseren Email-Newsletter.

Verwandte Artikel

  • Keine verwandten Artikel